. >> its legion of fans, the president of the united states. >> guiltiest pleasure? >> i suppose sportscenter. ha-ha. and my wife thinks it is a sickness. >> reporter: disease or delight. >> 50,000 editions later it would seem they're both right. for this is "sportscenter." josh elliott, abc news, new york. >> not the only ones doing crazy things. >> they're fantastic. aren't they amazing. best in the biz. >> an ad agency out of portland. don't know if they still have them. brilliant. >> put it on the map. sportscenter first aired, measly 1.4 million. the figure, 93.8 million. >> starting on cable. taking a risk. people don't then itting they would make it. well they made it. they're thinking in the future you will be able to actually program your own sportscenter and what high legts ylighthighl. espn.com, they have dallas, l.a., new york, boston, chicago. already working toward that. and their anchors will customize highlights for local affiliates in big markets as well. on their way. >> cool. congratulations to espn. >> don't get to watch it much. watching dora the